Hi there! I’m Cynthia, a Brand & Visual Designer based in Calgary, Canada.
I specialize in crafting cohesive visual identities and compelling designs for a diverse range of platforms and audiences. I'm so glad to have had the opportunity to freelance for small businesses and cultural organizations, helping them bring their brands to life through thoughtful and impactful visuals.

My design philosophy is simple: to create visuals that are not only aesthetically pleasing but also meaningful. With a background in psychology and new media design, I prioritize user-centered design, ensuring that they resonate with audiences and make a lasting impact. I’m always excited to explore the intersection of art and science in my work.

Outside of design, lately I’m intrigued by chess ♟️! You can often find me playing or studying chess openings. I also love making hand-drip coffee ☕️, crocheting 🧶, and appreciating Calgary’s sunny days! ☀️

If you want to chat with me about your project or anything else, please don’t hesitate to reach out! I’m excited to explore how we can collaborate.
Skills
Branding
Visual identity, guidelines, collaterals, moodboard
Graphic Design
Poster, booklet, postcard, social media asset, print & digital backdrop, illustrations
Web Design
User research, information architecture, wireframes
Tools
Design
Adobe Illustrator, Photoshop, InDesign, Premiere Pro, XD, Figma, Canva, Rive
Web Development
HTML, CSS, JavaScript, Webflow, WordPress
Education
Diploma in New Media Production and Design
Southern Alberta Institute of Technology
Bachelor of Social Sciences in Psychology
Hong Kong Baptist University
Thank you for reaching out! I’ll get back to you as soon as possible.

Talk soon!
Cynthia
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